 |
The EIBA is pleased to acknowledge the following Official Partners & Suppliers
-(003).png){kind=logo}
|
50 DAYS TO GO: LAUNCH OF THE BOWLS BIG SUMMER CAMPAIGN |
|
As the countdown to Glasgow
continues, bowls is set to benefit from increased visibility and
national attention. Bowls Big Summer is a nationwide call to action
for the entire bowls community to come together and make the most of
this opportunity by opening their doors and welcoming new
participants into the sport. The new campaign video captures the spirit of bowls as welcoming, inclusive, social, and accessible to all. It has been designed as a practical promotional tool for clubs, players, and volunteers to share within their own communities and across social media platforms to help reach new audiences and inspire participation at local level. A key part of the campaign is ensuring that anyone inspired by Bowls Big Summer can quickly and easily find an opportunity to get involved. We are encouraging all bowls clubs to upload their club details and Bowls Big Summer sessions to www.Play-Bowls.com, which will act as the central hub for the national marketing campaign. Everyone who engages with the campaign nationally will be directed to the platform to find their nearest club and local opportunities to try the sport. Clubs have complete flexibility in how they deliver their Bowls Big Summer activities. Sessions could take the form of a one-off open day, a series of informal drop-in sessions, or activities built around the Commonwealth Games themselves. The important thing is creating welcoming opportunities for people to experience bowls in a way that works for them. Bowls Big Summer is open to everybody and anybody who would like to try the sport for the first time, reconnect with the game, or simply enjoy a new social activity. No previous experience is needed. The campaign also provides an important opportunity to inspire a younger generation to engage with bowls. As part of this ambition, the Bowls Partnership will be attending the Youth Sport Trust School Games National Summit this Wednesday, where the Bowls Big Summer video and campaign will be showcased. The event provides an exciting platform to highlight bowls within the education and school sport sector, helping introduce more young people to the game and encouraging schools and community clubs to work together to create new participation opportunities. By working together across the bowls community, we can create a lasting impact that extends well beyond the Commonwealth Games growing participation, strengthening clubs, and inspiring the next generation of bowlers. We encourage all clubs and members to get behind the Bowls Big Summer campaign, share the video, upload their sessions to www.Play-Bowls.com, start conversations within their communities, and help inspire more people to discover what makes bowls such a special sport. Watch the Big Bowls Summer video here: https://youtu.be/Lsb7mCK9TB8?si=93BtJKCeavQRRAXy We' d love to know what bowls means to you, get in touch at info@eiba.co.uk Previous Article - National Volunteers' Week: Celebrating the people behind bowls |
June 2026
 |
Archives |
Accessibility |
Downloads |
Guidance Notes |
Links |
Photos |
Contact Us |
Privacy Notice
 |